Business Consulting From Franchise Research Corp

There's no substitute for an effective sales promotion strategy in the world of business franchising. Franchising is more competitive than ever, and attracting high-quality franchisees can be challenging in today's market. At Franchise Research Corp. we work with your company to create an original sales promotion strategy or fine-tune your existing strategy to maximize results. We also consult with you about ways to manage your strategy and measure results.

Managing a Sales Promotion Strategy

Tracking the effectiveness of your sales promotion strategy is an important part of optimizing your franchising potential. The only way to identify areas of opportunity in your systems is to quantify the effectiveness of those systems. At Franchise Research Corp., we partner with leading software application companies to offer useful tools to monitor the success of your sales force. Customer relationship management (CRM) is an important part of the franchise cycle. Our software tools, such as One System, allow your business to monitor every step of your interaction with franchise prospects. That information can then be used to analyze the sales promotion strategy and make necessary adjustments to improve performance.

Our software systems can be customized to your company's specific needs and sales strategies. Additionally, we consult with and train your in-house personnel to use our software applications to self-evaluate, monitor return on investment and track progress towards your company's franchise objectives. Contact us at or by calling toll-free at (866) 993-0002 to learn more about our franchise consulting services and how we can help your business expansion.